The SEB Strategy Execution Framework bridges the gap between strategic planning and real-world implementation by integrating three critical domains: Structure, Evidence, and Behaviour. It enables leaders and teams to build clarity, track progress meaningfully, and align behaviours that drive results.


Why SEB Matters

  • Structure clarifies strategic intent by shaping priorities, plans, and alignment.

  • Evidence makes strategy specific and measurable, supporting alignment, the development of meaningful performance measures, performance tracking and improvement

  • Behaviour manages the tensions strategy brings, ensuring execution is adaptive and human-centered.

SEB Framework 2

The Result

When Structure, Evidence, and Behaviour are aligned, organisations achieve Seamless and Sustainable Execution — where strategy is not just planned but lived at every level.